Tag Archives: growth

Director Business Transformation: Position Description & Relationship to Strategic Initiatives

Provides three examples of Director Business Transformation roles at Hertz, Sears, and SuperValu and suggests that there are similarities and distinctions with roles for VP, Director, or Manager of Strategic Initiatives. Continue reading

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Growth as a Strategic Initiative

Companies are shifting into a growth mode and we will see more strategic initiatives that emphasize a blend of incremental, platform and radical transformation. The drivers of growth may be strategy innovation, product innovation, or process innovation. It may be organic or inorganic growth, with use of open innovation straddling the two. The leader will need to develop an understanding of what growth means, and apply the described techniques for structuring a strategic initiative to gain growth. Continue reading

Posted in Examples of Strategic Initiatives, Interpreting Strategy Documents, Strategic Planning Issues for Strategic Initiatives, Transforming the Organization | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 7 Comments

Vice President, Director, Manager of Strategic Initiatives: Position Description Best Practices

Greg Githens reviewed a number of employment opportunities for individuals with the phrase “strategic initiatives” in the job title (and the trend is upward). Examples are Vice President of Strategic Initiatives, Director of Strategic Initiatives, and Manager of Strategic Initiatives. This article provides a snapshot of five positions and commentary on trends and omissions. Continue reading

Posted in Competencies of Strategic Initiative Leaders, Examples of Strategic Initiatives, Program & Portfolio Management, Success Principles for Strategic Initiatives | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | 8 Comments

Strategic Initiatives Drive Growth and Innovation in the Travel Industry

Competitive industries – for example the travel industry – use strategic initiatives to create competitive advantage. Greg Githens explains that there are 5 important tasks for leaders of strategic initiatives to create growth through innovation: understanding the brand promise, understanding the voice of the customer, effectively leveraging business intelligence, establishing appropriate success metrics, and driving effective and fast decisions. One example is how Vancouver’s port made it easier for US citizens to clear customs for cruise ships. A second example is how Hilton is innovating in its design of hotel business lounges. A third example for Marriott hotel’s bedding initiative. Continue reading

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Google’s Strategic Initiatives Team

Describes 5 leader competencies, and how applied to Google’s Strategic Initiatives Team. Comment notes that Microsoft has developed similar strategic initiative team. Continue reading

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