Tag Archives: delight

Strategic Initiative Case Study: Destination Disney

Destination Disney was a strategic initiative that deployed a customer relationship management solution that transformed the customer experience at Disney World from product centric to guest centric. Greg Githens points out that an important leadership lessons is using the customer experience as a driver for the strategic initiative. Continue reading

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Posted in Examples of Strategic Initiatives, Success Principles for Strategic Initiatives | Tagged , , , , , , , , , , , , , | 6 Comments