Author Archives: Greg Githens

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About Greg Githens

Author, How to Think Strategically (2024) Executive and leadership coach. Experience in driving change in Fortune 500 and mid-size companies through strategic initiatives and business transformation. Seminar leader and facilitator - high-impact results in crafting and delivering strategy, strategic initiatives, program management, innovation, project management, risk, and capturing customer requirements.

Launching a Strategic Initiative? Here are Three Good Practices

Observations of a new product development kickoff strategic initiative. Cultural challenges make the natural ambiguity of strategy even more difficult. Three good practices are 1. travel the world and get in front of stakeholders, 2. Identify key contributors and help them step up, 3. Initial milestones are guidelines; not millstones around your neck. Continue reading

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B.A.R.E.D. – Five Domains for Program Management Performance

Program management performance domains can be understood as B.A.R.E.D: Benefits, Alignment, Roadmapping, Engagement, and Decisions. The article illustrates how BARED is applied in Wal-Mart’s strategic initiative for sustainable operations in China. Continue reading

Posted in Examples of Strategic Initiatives, Program & Portfolio Management, Success Principles for Strategic Initiatives | Tagged , , , , | 3 Comments

Strategy Execution Priority #1: Effectively Communicate Strategic Decision(s)

Executives say that the top priority for strategy execution is to effectively communicate the decisions made. Three examples of good communications are provided. The basic message to the reader is to think through the announcement process. Continue reading

Posted in Examples of Strategic Initiatives, How to Improve Your Story Telling Chops, Success Principles for Strategic Initiatives | Tagged , , , | 5 Comments

Strategic Initiatives Case Study: Best Buy’s “Renew Blue” Turnaround

Renew Blue is the name of a strategic initiative intended to reverse the competitive decline of Best Buy. This article analyzes the initiative’s strategy and raises questions about the correctness of the situation diagnosis. It examines the Renew Blue vision & strategic pillars, and concludes with a list of 7 learnings for leaders of strategic initiatives. Continue reading

Posted in Examples of Strategic Initiatives, Interpreting Strategy Documents | Tagged , , , , , | 3 Comments

The Business Value Proposition

Leaders of strategic initiatives need to have a working knowledge of the various perspectives on value propositions because organizations often charter strategic initiatives to close the gap (or create advantage) on value propositions. Using Best Buy’s Renew Blue strategic initiative, Greg Githens describes the business canvas approach and VALiD approaches to understanding value propositions. Continue reading

Posted in Examples of Strategic Initiatives, Interpreting Strategy Documents, Success Principles for Strategic Initiatives, Useful Practices & Management Tools | Tagged , , , , | 4 Comments

Strategic Thinking: Seven Questions for Your New Year’s Resolution

Greg Githens provides timely and useful questions: “Am I applying strategic thinking to my career, and to my organization?” What’s Your Personal Brand? Are you thinking strategically? Are you anticipating opportunity? Have you taken the time to reflect on your lessons learned for the year? Do you have stretch goals? Do you carry a mentality of abundance or a mentality of scarcity? Are you paying forward? Continue reading

Posted in Strategy, Ambiguity, and Strong-Minded Thinking | Tagged , | 2 Comments

Use Small Wins to Attract Allies To Your Strategic Initiative (and Overcome Shabby Thinking)

Organizations often use strategic initiatives as a tool for improving operations. The success rate for these process-improvement initiatives is about 1 in 3. I find it best to think of tool and process deployment as a social process of adopting an innovation. The bottoms-up approach of small wins is a useful alternative to autocratic approaches. A small win, defined by Karl Weick, is a “series of concrete, complete outcomes of moderate importance that build a pattern that attracts allies and deters opponents.” An example is provided, with the leadership lessons of defining benefits, being authentic, generating trust, and encouraging experimentation.

The word “opponent” is a bit of an overstatement for most internal change efforts.The opponent is often not a person, it is a ill-defined ideology. Recommendations: Base your conclusions on good evidence, not gut feelings. Don’t let half-truths go unchallenged; over time they become accepted truth. Continue reading

Posted in Strategy, Ambiguity, and Strong-Minded Thinking, Success Principles for Strategic Initiatives, Transforming the Organization, Useful Practices & Management Tools | Tagged , , , , , , | 5 Comments

Strategic Initiatives | What Are the Metrics That Matter?

Leaders of strategic initiatives should regard good metrics as a priority. Metrics will help foster learning, support the strategic initiative story, integrate the many components, and encourage good decision making. People can only pay attention to a handful of things, so the question for any change agent is what metrics are preserved and what new metrics are needed to encourage people to move in new directions. A good metric – or set of metrics – does these six things:1. It measures something important. 2.It has relevance to the audience. 3. It measures something that is directly controllable by individuals or small groups. 4.It is resistant to gaming. 5. It is a member of a very small, lean set of measurements. 6. The set of metrics includes both leading and lagging indicators.
Continue reading

Posted in Incremental Benefits Delivery, Success Principles for Strategic Initiatives | Tagged , , , | 4 Comments

S.T.I.C.C. – A Useful Communication Tool for Critical Situations

Situation, Task, Intent, Concerns, Calibrate (STICC) is a useful communication template for situations where time pressures and mistakes can lead to grave consequences. The article uses an example of prioritizing a set of strategic projects, considering each piece of the STICC message. Continue reading

Posted in Strategic Planning Issues for Strategic Initiatives, Useful Practices & Management Tools | Tagged , , | 1 Comment

The “20%-of-Your-Time” Rule-of-Thumb

Gaining the commitment of the right resources is arguably the greatest success factor for strategic initiatives. I inevitably hear people on the strategic initiative team verbalize this pattern: “This performance gap is huge and needs to be addressed. I am happy to be part of the solution. But where am I going to find time to participate?” When resourcing of a strategic initiative, follow this rule, “Each key player in the strategic initiative must devote at least 20% of their time to the initiative.” The article also includes a list of five challenges for resourcing a strategic initiative: Ambiguity about purpose, Novelty, Run-the-business work consumes time, Corporate-level budgeting & talent management processes don’t plan with enough granularity, Burn-out and balance of personal life with work life. Continue reading

Posted in Strategic Planning Issues for Strategic Initiatives, Success Principles for Strategic Initiatives, Useful Practices & Management Tools | Tagged , , | 4 Comments